Philips OneBlade | navneetportfolio

Philips wanted to launch a revolutionary product in the male grooming industry: OneBlade

We had to make them realize that their grooming routine is outdated, restrictive, and chaotic.

PRE BUZZ: #TheFutureIsOne

Styling and shaving with different tools is a thing of the past.

Are you still living in 2019?#TheFutureIsOne

SocialPost_Museum.mp4

Insta-Story.mp4

SocialPost_Bathroom.mp4

A steady stream of social and influencer content kept our followers engaged and fed their curiosity.

LAUNCH EVENT: #TheFutureIsOneBlade

Philips wanted people to experience and witness the future with the help of the bearded icon of India - Virat Kohli.